• Branding
• Project Management
IOSH are the leading chartered body in occupational safety and health across the world.
In 2002 they undertook a re-brand with a major London agency, but this soon became outdated and staid. In 2017 it was clear that the identity needed to be updated, but the symbol now held high recognition across the world. A simple change to eliminate the vignette on the arcs made the logo contemporary which easily transitioned across all visual communications without any issues. This has been applied in colour, positive and negative formats across all offline and online collateral.
A 32-page brand document was edited into a concise, easy-to-digest 2-page fold-out that was distributed to all stakeholder groups across the world.
Ongoing management across a global landscape to control and protect the brand assets with relevant trade mark registration.